1926
Hotel and Spa
1926
Hotel and Spa
The Brief.
1926 Hotel & Spa is situated in the beautiful Sliema seafront, known for its modernity and luxury. 1926 approached LUCANDA. to increase their direct bookings.
The Brief.
1926 Hotel & Spa is situated in the beautiful Sliema seafront, known for its modernity and luxury. 1926 approached LUCANDA. to increase their direct bookings.
The Result.
1926 Hotel and Spa achieved 100,000K+ in revenue in six months for 180 rooms with LUCANDA.
The LUCANDA engine
Phase ONE
Understand the client and Hotel’s unique selling points in order to find the best way to operate the LUCANDA. engine visibly
Organic: Making sure that the website is visible for the right keywords.
Paid: Making sure that the website is visible at the right time and at the right place to get users to choose us instead of OTAs.
Delve in the booking engine data to
plan the campaign and past data
Set up country targets
Budgets and consumption
per country
The LUCANDA engine
Phase ONE
Understand the client and Hotel’s unique selling points in order to find the best way to operate the LUCANDA. engine visibly
Organic: Making sure that the website is visible for the right keywords.
Paid: Making sure that the website is visible at the right time and at the right place to get users to choose us instead of OTAs.
Delve in the booking engine data to
plan the campaign and past data
Set up country targets
Budgets and consumption
per country
Phase TWO
Keywords to target to achieve direct bookings
Monthly KPIs to achieve our promise
Phase THREE
Optimise Campaigns and Strategy to achieve our KPIs
Reporting
Lucanda is part of the ANCHOVY. PLC Group and is a 
